Fetim Retail is the DIY division of the Fetim Group, an 86 year young, privately owned, global trading company headquartered in Amsterdam, the Netherlands.

The Company focuses on the sourcing, manufacturing, purchasing, marketing and distribution of consumer products, for all major European DIY Retailers and "lifestyle" stores in the European Union.

Fetim-Retail presently services in excess of 4.000 stores with over 14.000 SKU's. Our products are marketed both under Private-labels of our customers as well as under our own brand names, such as Duraline ® and F-Pro ® for Shelving products, DuraLock ® for safes, VITA ® for Flooring.

The Retail division holds its core competence and wide expertise in the field of base materials such as wood, steel, glass and plastics, with above market returns, as a result of constant product and concept innovations.

Products are segmented into 5 core segments, with each segment staffed by its own specialists:

• "Stick, Stand, Store" products, such as a complete line of Shelving products (Boards, Brackets and Clips), Wall-systems, Counter- and work tops and table legs, as well as Flat Pack Furniture. All items can either "Stick" to the wall, "Stand" in your room, with most processing the functional ability to "Store" your items.
• Building Products, such as boards, panels and cladding products, used in construction projects in and around the home;
• Flooring Products, such as laminate and engineered flooring with all related accessories;
• Made-to-measure Products, such as custom-made sliding door systems (Only available in the Netherlands to date)
• Specialty Bays Products, such as Picture Hanging systems, Draft excluders, Air-vent systems, Safes as well as seasonal promotional items.

Fetim Retail builds its reputation on constant product Innovation combined with First-Time-Right Operational back-office support, complete integrated EDI ordering and invoicing platforms, Merchandising, state of the art distribution centres, and superior Logistics.

In conjunction with our DIY retail customers, we aim to add value in the channel of distribution, as continually strive to improve the products and service we offer (After-sales service desk in Benelux:
0800-BELFETIM), while always keeping our retail customer's interest (mainly measured in "Return Per Meter Store") as our primary focus.